Mr. Tsujita

Tokyo

With Tsujita expanding overseas, we designed a new logo for overseas use. Following the original bellflower crest, the vertical lines represent "noodles" and the lower half of the circle represents a "bowl of rice," encircling it with a circle to represent bonds. The "J" in the romanized spelling of TSUJITA is also likened to the "J" of JAPAN, with the "red" of the Japanese flag placed there, creating a sophisticated mark while retaining a Japanese feel.